about us
Typically, companies invest considerable time and resources into improving products, efficiency, cost and productivity, but give little or no attention to pricing
Pricing is the single greatest area of opportunity for revenue/profit improvement
A study* by McKinsey & Company of 1200 large, publicly held companies from around the world shows that of all areas for business improvement, pricing has the greatest advantage, delivering a 11% increase in operating profit - on average - for every 1% increase in price.To address this need, The Profit Advantage Group was founded to help clients improve their bottom-line profitability through the implementation of pricing strategies, processes and policies. We support our clients in establishing pricing for new or existing products and services and in making proactive pricing decisions in response to market changes and competitor actions.
value proposition
For companies introducing new products or services or established companies facing challenges optimizing profitability, the Profit Advantage Group applies pricing and costing strategies that help solve business problems and make more money.
Unlike traditional full-service consulting firms, we are unique in our ability to offer both pricing and costing consulting services; this allows us to provide recommendations based on a true understanding of the two principle factors that drive profitability.
The founders have over 30 years of combined experience in pricing and costing strategy development, our first-hand experience as senior executives, and our proprietary tools and collaborative approach work in tandem to help you achieve your bottom-line profitability goals, efficiently and cost-effectively.
capabilities
The Pricing Advantage Group has developed two frameworks that are structured to deliver a suite of strategies and tools necessary in any organization that needs to fine-tune its application of pricing and costing techniques